Self Publishing Community

The Rise and Rise of e-Readers

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Amazon's Kindle eReader continues to go from strength to strength, with the company announcing that device was the best selling item in their catalogue for November. While it must be remembered that this is helped by the fact that Amazon is the *only* place you can get the Kindle, it's still a notable moment in the eBook industry. Though Amazon doesn't offer numbers, an industry analyst has estimated that they will ship around 550,000 Kindles in 2009. Added to that is Amazon's claim that they now sell 48 Kindle books for every 100 physical books, up from 35 per 100 mid-year. By those numbers, Kindle books are now sneaking up on 33% of online book sales.

It's not all about Amazon though. Barnes and Noble's Nook is apparently selling so fast that any orders after November 30 will not be fulfilled until January. While this is good news for B&N (and the eBook industry) in general, it would seem to be a bad error of judgement in not being able to ship for Xmas throughout December.