The Wall Street Journal has a recent news item discussing book retailers who have implemented the Espresso Book Machine system in their store:
Harvard Book Store in Cambridge, Mass., installed an Espresso machine with Xerox's printer last September and prints about 1,000 books a month on it, says print-on-demand manager Bronwen Blaney.
The bookstore, which isn't affiliated with the university, makes less profit on books it prints, because the cost to print and license the book is generally higher than the cost of buying an already printed book, says Ms. Blaney. But she says it's worth it because the store is getting a sale it otherwise wouldn't.
Blackwell, a book chain in the U.K. with 40 stores, installed an Espresso machine in its London flagship store in April 2009 and is considering adding around six more machines over the next 18 months. Blackwell CEO Andrew Hutchings says his only gripe is that the selection of contemporary titles it offers isn't as robust as he'd like it to be.
Barnes & Noble Inc., the largest U.S. bookstore chain by revenue, doesn't have on-demand printers in stores. Analysts say that smaller bookstores have more reason to buy the in-store printers because they don't have the storage space the big chains do.
Two things come to mind. Is the EBM worth it if the profits (and publicity) don't recoup the initial cost? And conversely, is this the direction that B&N and Borders need to take in bricks and mortar stores to counter the online dominance of Amazon?
Comments
Espresso
I happy to hear the Espresso is going to more stores. I have some writer friends I might need to tell about this, they seem to live in the bookstore. Ah chucks, call them all tonight on conference call to give them the great news.
This is by far the most
This is by far the most interesting thing I have ever heard. It`s not just brilliant, but also educative. We are in the middle of a book release campaign right here, and we could really use an "espresso" for custom stickers as well. Luckily with the online environment and these cultural innovations that people still show their taste for culture and books.
The bookstore, which isn't
The bookstore, which isn't attached with the university makes little acquire on books VMware VCP-510 it prints because the expenditure to create and authorize the play script is generally higher than the outlay of buying an already printed play script Cisco 640-802 says Ms. Blaney.But she says it's couturier it because the store is exploit a understanding it otherwise wouldn't. VMware VCP-410
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This strikes me as a
This strikes me as a brilliant business idea, an idea that mingles culture, education and finance, by targeting well educated public from the very first place to begin with. I imagine it`s for their own good to reach expansion by networking. A solid network of affiliates will guarantee them higher visibility and enhanced contact with their public. I still somehow call this a niche business, however it seems to be doing its job quite fine. People become more and more interested in this idea.
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The book machine system is so good. There is so much that you can do with it. The options are endless when you use this. Keep up the good work. orlando short sale
Their eyes was aided Thursday
Their eyes was aided Thursday by HarperCollins Publishers Inc. which said it would accomplish about 5,000 accepted paperbacks accessible to bookstores through On Demand Books LLC’s Espresso Book Machine. …
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